Communication Skills For Leaders In The Digital Age
Course Overview
In the midst of global digital transformation,the greatest challenge for leaders is no longer purely technological it is managing people effectively.
Success in today’s digital environment requires leaders to understand and leverage available technologies while fostering collaboration that balances individualism and collectivism,ultimately uniting teams around shared benefits.
Today’s multi-platform media landscape presents unique challenges, whether managing a communications crisis or building a brand.
With audiences that are culturally, generationally, geographically, and philosophically diverse, agility in messaging is more crucial than ever.
Communication for Leaders in the Digital Age is designed for professionals seeking to enhance their influence through disciplined communication strategies that improve performance across different contextsCourse Objectives
By the end of this course, participants will be able to:
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Provide visionary direction and clear purpose
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Communicate effectively and resiliently to enable and nurture others
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Be intentional in their messaging
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Engage employees at all levels
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Inspire, engage, and lead others with clarity and optimism
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Build effective communication skills while fostering autonomy
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Align outcomes with strategic goals
Course Audience
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Experienced leaders seeking to elevate their presence and influence
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Emerging leaders building confidence and impact
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Professionals engaging with diverse audiences who need tailored messaging
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Individuals at any level aiming to command attention and enhance professional presence
Course Methodology
Course Outline
Day 1: Presenting with Power
- Importance of communication in the digital age
- Structuring key points strategically
- Delivering messages with consistent impact
- Creating visually compelling presentations
- Leveraging body language in digital environments
- Magnetic personality: capturing and holding attention
Day 2: Communicating in a Crisis
- Identifying communication gaps and weaknesses
- Protecting your brand during crises
- Preparation, learning, and recovery strategies
- Managing the release of negative information
- Maintaining message discipline and consistency
Day 3: Mastering Critical Conversations
- Strategic value of critical conversations
- Preparing for high-stakes interactions
- Staying on point with accurate messaging
- Controlling conversations and preventing escalation
- Aligning corporate persona with social media policies
Day 4: Perception Management
- Overcoming perception challenges
- Developing key skills for effective communication
- Mastering storytelling for clarity and impact
- Defining purpose, objectives, and conviction
- Seeking mutual ground for win-win outcomes
- Enhancing online presence and personal brand
- Creating engaging content for target audiences
- Balancing personal and organizational brands
- Expanding professional networks via social media
- Developing actionable communication strategies
Certificates